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Home: Franchising: U.S. Opportunities : Process Step 5

Welcome to 
Coffee Beanery Family!

Coffee Beanery System

Coffee Beanery's management team has created and implemented an easy-to-learn system that offers franchise owners every available advantage to succeed. We provide access to our family of franchise owners and deliver assistance any time our franchisees need support. At the same time, all members of our growing franchise family enjoy the freedom that comes with owning, managing and operating their own business.

When you are shopping for a franchise, one of the most important elements that should be considered is the franchisor's business system. The Coffee Beanery system is proven and powerful. The Coffee Beanery system is engineered to provide the tools and support to maximize our franchisee's success.

The Coffee Beanery system is fully supported through a comprehensive training program and dedicated headquarters management team and staff.

We are confident that the more you learn about Coffee Beanery, the more excited you will become.
 

Store Development Program

Coffee Beanery's store development provides store design, approved architects, layout & plan review, construction management, furniture, fixtures & equipment, and all store specifications. We are with you every step of the way!

Investment

Franchise Fee: $27,500

Coffee Beanery's franchise fee is the most inclusive in the specialty coffee industry. Our franchise fee includes site selection support, layout and design services, training and grand opening support; initial customized printed materials, and the use of Coffee Beanery system and trademarks.
 

Royalty Contributions: 6% of Gross Sales

Royalties are paid weekly and fund ongoing development and support including regional meetings/conventions, toll-free support, online support including e-mail bulletins and newsletters, system updates, enhancements, research and development.

Marketing Fund Contribution: 2% of Gross Sales

Coffee Beanery's Marketing Fund is used to benefit the franchisees. Expenditures from the fund provide franchisees with local brand building materials, professionally prepared marketing and advertising materials.

Financial Requirements:  
Liquidity/Cash Equivalents $125k - $150k / Net Worth $350k - $400k

Total Franchise Investment: $300k - $450k US

Details and specific information related to Coffee Beanery's Franchise Program is available to qualified applicants in The Coffee Beanery's Uniform Franchise Offering Circular (UFOC).


Store Development

Location

Effective franchising, simply stated, is putting the right people in the right places. For Coffee Beanery, the right places, typically, are neighborhood shopping centers and other highly visible, high traffic locations. Coffee Beanery works with each franchisee in selecting and approving the "right places" using The Coffee Beanery's proven criteria. Over 20 site success factors are considered including demographics (population, income, education, etc.), tenant mix, traffic patterns and counts, physical attributes, competition and residential/small business mix.

 

Construction

Coffee Beanery stores feature modern design, functional fixtures, specialized lighting and branded menu board and signs which all combine to create the best looking store in the industry, bar none.
 

Training and Education 

Coffee Beanery's franchisees start in business as highly trained professionals as a result of Coffee Beanery's 21-28 day classroom management training, on-site opening training, training follow-up visits and on-line manuals that are available all the time, all year-round. Continuing education is also featured during Regional Meeting and National Convention workshop programs.

Coffee Beanery's Store Management System

At Coffee Beanery, we understand the importance of helping our franchisees be successful. Because your employees will play a key role in your business operation, it is important to find candidates that best fit your store. To assist with this, Coffee Beanery franchisees have unlimited access to a pre-screening program. These online, behavior-based questionnaires help identify those candidates that have desirable behaviors in key areas: Work Ethic/Integrity, Customer Service, and Leadership/Management.

Coffee Beanery's Technology

Coffee Beanery uses a POS system which is designed to guide stores with daily, weekly and monthly sales, cost of goods, schedules, payroll expenses, credit card and gift card processing. This program is a great asset to the franchise in store management system.

Support Services

Coffee Beanery is recognized as a company that focuses on franchisee support and satisfaction. With helpful field support and our responsive toll-free number, Coffee Beanery provides the best tools and support in the business!

Coffee Beanery franchisees can access marketing and merchandise information and download the training manuals that are part of our learning management system. Franchisees also place their orders on-line, ensuring accuracy with a turn around time of 1-2 business days (on average).




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